From Search to Ask: How AI Chat Agents Are Transforming Web Experiences
Video Description
Speaker: John Doyle (_doyle_)
User behavior is changing fast—people no longer search, they ask. Whether it's a prospective student looking for application deadlines, a patient trying to schedule an appointment, or a donor looking for impact stats, users today expect fast, accurate, and conversational responses.
In this session, we'll explore how AI chat agents—built with Drupal and designed to understand both structured and unstructured content—are becoming the new front door to your digital experience. We'll unpack the real-world trends behind this shift from keyword-based search to natural-language interaction, and what it means for content strategy, UX, and site architecture.
his session is designed for website owners, marketers, and decision-makers who want to stay ahead of the curve. You’ll leave with:
1. A practical understanding of where conversational AI is heading
2. Actionable ideas to start experimenting with AI chat agents on your Drupal site today
Whether you're in the early stages of exploring AI or already integrating it into your digital strategy, this talk will help you future-proof your user experience.
User behavior is changing fast—people no longer search, they ask. Whether it's a prospective student looking for application deadlines, a patient trying to schedule an appointment, or a donor looking for impact stats, users today expect fast, accurate, and conversational responses.
In this session, we'll explore how AI chat agents—built with Drupal and designed to understand both structured and unstructured content—are becoming the new front door to your digital experience. We'll unpack the real-world trends behind this shift from keyword-based search to natural-language interaction, and what it means for content strategy, UX, and site architecture.
his session is designed for website owners, marketers, and decision-makers who want to stay ahead of the curve. You’ll leave with:
1. A practical understanding of where conversational AI is heading
2. Actionable ideas to start experimenting with AI chat agents on your Drupal site today
Whether you're in the early stages of exploring AI or already integrating it into your digital strategy, this talk will help you future-proof your user experience.