DrupalCon Baltimore 2017: Buzzword Blitz: What You Need To Know About Digital Transformation

Omnichannel. IOT. Big Data. Personalization. Digital Transformation. If written today, PT Barnum’s famous phrase might have read, “There’s a buzzword born every minute.” But what do these phrases and trends really mean to your organization? Join us for a game of Buzzword Bingo where we plan to give you our take on these and other popular, oft-used phrases consuming the Marketing, Digital, and Business industries today.

This session is designed to:

Breakdown what business and marketing buzzwords you need to know and what’s just noise
Help you gain a clearer understanding of how each concept may or may not impact your organization’s Digital Transformation journey
Challenges your organization may face when integrating Drupal and your technology stack, including the best place to start
Show you how innovations in Drupal are helping organizations like yours tackle these big ideas to reach their business goals
And more!
Business professionals, Marketers, Digital Strategists or anyone who wants to understand how Drupal fits into today’s digital landscape are the ideal audience!

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