By Dwayne McDaniel

How many times have you been in a situation where the client is never happy with the results, no matter what you do? How many 'emergency' messages have you responded to because the site isn't quite right in some new way? How many clients have you lost or fired because they honestly had no idea what they really wanted? If you answered yes to any of those questions, this session is for you!
Gathered from years of 'learning it the hard way' I am excited to share my knowledge with Freelancers, Agency Owners, Project Managers, Business Development professionals as well as anyone else who wants to better manage conversations.
Walk away from this talk with a better understanding of:
- Project And Sales Pipeline Strategy
- Uncovering Client Business Goals
- KPIs vs KPIs
- Managing Scope

Learning Objectives & Outcomes:
This is all stuff I think people at some level know, but as I have been told many times, no one says out loud. I would ideally like to save folks in business positions and newer agencies and freelancers some pain by sharing what I went through to learn these points.

https://2018.tcdrupal.org/session/nobody-wants-website-they-want-results