Strategies for Ongoing Client Success

Cullen McLarty

You might think that in order to grow your business you should always be looking for your next customer, but the truth is that your current customers are your biggest source of potential growth. Repeat customers, glowing recommendations, and word of mouth marketing will take your business farther and with a fraction of the cost of constantly chasing down the next lead. In this session, you'll learn a few powerful tools and strategies for not only keeping your clients happy but for exceeding expectations and turning them into champions of your business. I'll cover four steps for repairing a damaged client relationship, methods for resolving a missed deadline or miscommunication, and how to set up a ticketing system that actually works for you. We’ll also revise an email together so it instills confidence, rather than concern.