Empowering content managers using business principles

Maxime Gauthier-Kwan

Most web shops have similar challenges: tight deadlines, wrangling contributors, poor communication, staying up to date with the digital evolution, improving user experience, all while trying to defend best practices.

I hope to equip you with a fresh perspective that draws from business principles. The goal is to improve your productivity while also giving you tips to remain sane in an ever more convoluted digital environment.

Target audience
Strategy focused

All web practitioner

No coding knowledge required

Business principles for web content practitioner

Communicating like leadership

Team management and people skills

Focus on self - Introspection of a content practitioner

Energy and stress management

Maxime Gauthier-Kwan
Strategist, Web Content Management and Design , Ottawa, @MaximeGK
During the day, Maxime is a Strategist in Web Content Management and Design. He also has a background in marketing. He enjoys bridging the gaps between business, technology and design. He is an interdisciplinary technical and creative generalist. Maxime is a full-stack content professional (strategy/IA/generation/design/implementation/renewal).


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