The Soudal Story: An Entire Project Lifecycle Case Study of a Global Multi-Market Platform
CLIENTS & INDUSTRY EXPERIENCES -
Soudal.com is a project 5 years in the making, spanning 20+ countries, 10+ languages and managing over 12.000 product variations and 100.000 website sessions per month.
What started off initially as a strategic exercise, went over to development of the Drupal 8 platform and evolved into continuous website improvements and training of the international marketing team of Soudal, resulting in a 400% increase of organic traffic. Oh, and there’s a Drupal 9 upgrade somewhere in there as well.
The Soudal story is a story of ups and downs, challenges, victories, and above all: a great partnership between a client and an agency.
In this session we will talk about the entire project lifecycle: from strategy and development all the way over to maintenance, project management and training.
We will share practical insights about:
- The benefits of open communication
- How to listen and understand the customers’ needs
- Project challenges (including launching a website in China)
- Working together towards a common goal
- How we work as a company
- Adapting and improving based on valuable customer feedback
- How we are able to quickly spin up a new market website (we’ll share some technical details for our fellow developers out there)
- … and much more
Get ready for a 45 minute session loaded with practical project details you can use to improve your own company, team, workflow, or just to be inspired! Something you simply can’t find on Google.
Soudal.com is a project 5 years in the making, spanning 20+ countries, 10+ languages and managing over 12.000 product variations and 100.000 website sessions per month.
What started off initially as a strategic exercise, went over to development of the Drupal 8 platform and evolved into continuous website improvements and training of the international marketing team of Soudal, resulting in a 400% increase of organic traffic. Oh, and there’s a Drupal 9 upgrade somewhere in there as well.
The Soudal story is a story of ups and downs, challenges, victories, and above all: a great partnership between a client and an agency.
In this session we will talk about the entire project lifecycle: from strategy and development all the way over to maintenance, project management and training.
We will share practical insights about:
- The benefits of open communication
- How to listen and understand the customers’ needs
- Project challenges (including launching a website in China)
- Working together towards a common goal
- How we work as a company
- Adapting and improving based on valuable customer feedback
- How we are able to quickly spin up a new market website (we’ll share some technical details for our fellow developers out there)
- … and much more
Get ready for a 45 minute session loaded with practical project details you can use to improve your own company, team, workflow, or just to be inspired! Something you simply can’t find on Google.