DrupalCon Los Angeles 2015: Styles of Storytelling: Cultivating Compelling Long-form Content
Video Description
Many organizations are embracing storytelling techniques to better connect with their audiences and drive them to action. They’re implementing long-form content as a platform for storytelling making use of its rich imagery, interactive elements, and better sharing capabilities.
People generally learn more and remember more when more of their senses are engaged by a story. Stories that include images get about twice the engagement as text-only stories. Stories told with visual elements are instantly captivating. The more senses that are engaged, the more emotions will be engaged and the more memorable the experience will be.
People generally learn more and remember more when more of their senses are engaged by a story. Stories that include images get about twice the engagement as text-only stories. Stories told with visual elements are instantly captivating. The more senses that are engaged, the more emotions will be engaged and the more memorable the experience will be.