Peer-to-peer Fundraising
Slovak
Engagement of peer-to-peer fundraising dramatically increases the reach of your campaigns. When someone receives an ask from a colleague or loved one, they’re 300 times more likely to give.
Learn from the successes of organizations who have used peer-to-peer funding to great success.
Peer-to-peer (P2P) fundraising capitalizes on your supporters’ networks to raise money on your behalf. There’s a growing space for online peer-to-peer fundraising campaigns that are showing a great deal of promise.
The power of P2P stems from the emotional aspect of someone asking a friend or colleague to support their cause. When someone receives an ask from a colleague or loved one, they’re 300 times more likely to give. 1 in 4 solicitation emails from peer-to-peer fundraisers resulted in donations vs. 1 in 1,250 sent by the fundraising organizations themselves.
Asking friends to give to your cause isn’t new, but taking the process online is a relatively recent development. Learn how and why your development team should consider peer-to-peer fundraising.
Online giving is being embraced by older donors
P2P brings in new supporters and re-engages existing donors
It’s donor centric
https://www.drupalgovcon.org/program/sessions/peer-peer-fundraising
Engagement of peer-to-peer fundraising dramatically increases the reach of your campaigns. When someone receives an ask from a colleague or loved one, they’re 300 times more likely to give.
Learn from the successes of organizations who have used peer-to-peer funding to great success.
Peer-to-peer (P2P) fundraising capitalizes on your supporters’ networks to raise money on your behalf. There’s a growing space for online peer-to-peer fundraising campaigns that are showing a great deal of promise.
The power of P2P stems from the emotional aspect of someone asking a friend or colleague to support their cause. When someone receives an ask from a colleague or loved one, they’re 300 times more likely to give. 1 in 4 solicitation emails from peer-to-peer fundraisers resulted in donations vs. 1 in 1,250 sent by the fundraising organizations themselves.
Asking friends to give to your cause isn’t new, but taking the process online is a relatively recent development. Learn how and why your development team should consider peer-to-peer fundraising.
Online giving is being embraced by older donors
P2P brings in new supporters and re-engages existing donors
It’s donor centric
https://www.drupalgovcon.org/program/sessions/peer-peer-fundraising