Winning the AEO/GEO “Answer War” - Scott Delea

Video Description

As search traffic is predicted to drop by 50% by 2028, the "Blue Link" era is over. We have entered the Answer War, where LLMs like ChatGPT and Google AI Overviews are the primary gatekeepers. This talk explores Drupal’s "accidental AI advantage": its deep, schema-first content modeling. Scott will detail a strategy for Answer Engine Optimization (AEO), showing how to structure data so AI agents can introspect and cite your brand as the canonical source of truth.